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GDPR – Personal Data Protection

1. Data Controller

Controller:
Roman Šostek – darts-shop.eu
Velflíkova 1632/11
700 30 Ostrava
Czech Republic

ID No.: 44777248
VAT ID (CZ): CZ44777248
VAT ID (SK): SK3120116208

Contact:
📧 info@darts-shop.eu

2. Personal Data We Process

2.1. Data provided during purchase

  • Name and surname
  • Billing and shipping address
  • E‑mail address
  • Phone number
  • Order details
  • Payment information (processed by payment providers)

2.2. Data provided when creating an account

  • Username
  • Password (encrypted)
  • Saved addresses
  • Order history

2.3. Newsletter subscription

  • E‑mail address
  • Optional: birthday

2.4. Automatically collected data

  • IP address
  • Browser type
  • Device information
  • Pages visited
  • Products viewed
  • Cookies (see Cookies Declaration)

3. Purposes and Legal Bases of Processing

3.1. To fulfil your order
Legal basis: Article 6(1)(b) GDPR

3.2. Customer support and communication
Legal basis: Article 6(1)(b) GDPR

3.3. Customer account management
Legal basis: Article 6(1)(b) GDPR

3.4. Tax and accounting obligations
Legal basis: Article 6(1)(c) GDPR

3.5. Fraud prevention and security
Legal basis: Article 6(1)(f) GDPR

3.6. Marketing communication
Legal basis: Article 6(1)(a) (consent) or Article 6(1)(f) (legitimate interest)

3.7. Analytics and website improvement
Legal basis: Article 6(1)(f) GDPR

3.8. Personalisation & profiling (NEW – required)
We may use certain data (e.g., browsing behaviour, cookies, viewed products) to personalise content or measure marketing performance.
Legal basis: Article 6(1)(a) (consent).
This does not produce legal effects or significantly affect you.

3.9. Automated decision-making (NEW – required)
We do not use automated decision-making within the meaning of Article 22 GDPR.

4. Data Retention

  • Order data: 10 years
  • Customer account data: until deletion
  • Newsletter data: until unsubscribe
  • Cookies: according to type (see Cookies Declaration)

5. Who Has Access to Your Data

5.1. Internal access
Authorised team members (Administrators, Shop Managers).

5.2. External processors

  • Delivery companies (Packeta, PPL, GLS, DHL, local partners)
  • Payment providers (GoPay, banks, PayPal)
  • IT and analytics providers (hosting, Google services, Meta)

5.3. International Data Transfers
Some processors (e.g., Google, Meta, PayPal) may store or process data outside the EEA, primarily in the United States.

Transfers are based on:

  • EU–U.S. Data Privacy Framework, or
  • Standard Contractual Clauses (SCCs)

We ensure adequate safeguards for all transfers.

6. Payments
Payments are processed by:

  • GoPay
  • Your bank (wire transfer)
  • PayPal

These providers receive only the data necessary to process your payment.

7. Cookies
We use cookies to:

  • operate the website
  • maintain your shopping cart
  • analyse traffic
  • personalise content
  • measure marketing performance

You can manage or disable cookies in your browser settings.

Full details:
Cookies Declaration: https://www.darts-shop.eu/e/privacy/declaration
Privacy Preferences: https://www.darts-shop.eu/e/privacy

8. Your Rights Under GDPR
You have the right to:

  • access your personal data
  • request correction
  • request deletion
  • request restriction
  • object to processing
  • withdraw consent
  • data portability
  • lodge a complaint

Supervisory authority (Czech Republic):
Úřad pro ochranu osobních údajů

You may also lodge a complaint with the data protection authority in your country of habitual residence.

9. How to Exercise Your Rights
📧 info@darts-shop.eu
📬 Velflíkova 1632/11, 700 30 Ostrava, Czech Republic

We respond within 30 days.

Opening hours

Normal opening hours:

Monday 8:30 - 16:30 hours
Tuesday 8:30 - 16:30 hours
Wednesday    8:30 - 16:30 hours
Thursday 8:30 - 16:30 hours
Friday 8:30 - 16:30 hours
Saturday Closed
Sunday Closed

Summer opening hours: from 1.7. until 31.8. (summer vacation)

Mon - Fri 10:00 - 15:00

Holidays and non-working days: Closed

Christmas and New Year:

from 24.12 to 1.1. - Closed

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Privacy preferences

Privacy Preferences
We use cookies and similar technologies to improve your experience on this website, analyse its performance, and personalise content and advertising.
Some of these tools are provided by third parties, and the collected data may be transferred to partners in the EU, the USA, or other countries.
By clicking "Accept all cookies", you consent to this processing.

You can adjust your preferences below.

Mandatory Cookies
These cookies are essential for the basic functioning of the website.
They enable security, session identification, shopping cart functionality, and core platform features.
They cannot be disabled.

Functional Cookies
These cookies allow us to provide enhanced functionality and a better browsing experience.
They may store your preferences, enable third‑party widgets, or support optional features.
If disabled, some parts of the website may not work properly.

Analytical Cookies
These cookies help us understand how visitors use our website.
We may use first‑party or third‑party analytics tools to measure traffic, track interactions, identify errors, and improve performance.

Examples of services:

Google Analytics (privacy & terms: https://business.safety.google/privacy/)

Analytical cookies are activated only with your consent.

Marketing Cookies
These cookies help us show you relevant offers and personalised advertising based on your activity on this website or others.
They may also limit how often you see the same advertisement.

Examples of services:

Google Ads

Meta Platforms (Facebook, Instagram)
https://www.facebook.com/privacy/policy/?locale=en-GB

Marketing cookies are activated only with your consent.

Advertising Data
If you consent, your advertising‑related data may be shared with Google or Meta for the purposes of personalised advertising, measurement, and optimisation.

Your Choices

  • Accept all cookies
  • Reject all (only mandatory cookies remain active)
  • Customise preferences (enable/disable categories)

You can change your preferences at any time using the cookie settings link in the footer of the website.

Some of our partners (e.g., Google, Meta, PayPal) may process data outside the EEA, primarily in the USA, in compliance with the EU–U.S. Data Privacy Framework or standard contractual clauses.

Privacy declaration

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